Google and AWS in The Forrester Wave AI Platforms Q3 2026
News | 11.08.2026
Analysis of The Forrester Wave™: AI Platforms, Q3 2026 Report
Analyst firm Forrester has published The Forrester Wave™: AI Platforms, Q3 2026, evaluating prominent enterprise artificial intelligence platforms. The enterprise software market is undergoing a structural shift: conventional machine learning environments are evolving into comprehensive AI platforms centred around autonomous agents (Agentic AI).
The report assesses technology providers across Current Offering, Strategy, and customer feedback criteria.
Vendors in the Evaluation (Softprom Partnerships)
The evaluation features technology providers with which Softprom holds official partner agreements:
Key Market Trends in AI Platforms
According to Forrester analysts, the primary evaluation criteria for AI platforms in 2026 encompass the following:
- Agentic AI integration: Transitioning from text prompts to the automated execution of sequential business workflows.
- Multimodal model flexibility: Supporting numerous native and third-party models to prevent vendor lock-in.
- Enterprise governance (Guardrails): Monitoring token usage, system latency, operational costs, and adherence to technical standards.
- Data pipelines: Connecting models to enterprise Data Lakes to ensure precise business context.
Select the right platform for your IT infrastructure and request an expert consultation:
Analysis of Vendor Solutions (By Report Ranking)
Google achieved the highest overall placement among Leaders in The Forrester Wave™: AI Platforms, Q3 2026. The vendor secured the maximum Strategy score among all evaluated participants and received the "Customer Favorite" designation based on corporate client feedback.
At the core of Google's offering is the Gemini Enterprise Agent Platform. It enables the design and deployment of autonomous AI agents using high-code, low-code, and no-code tools. The platform supports multimodal data processing (text, code, audio, image, video) while providing built-in monitoring for costs and technical policies.
Amazon Web Services (AWS)
Amazon Web Services (AWS) also secured a strong Leader position, driven by its scalable cloud infrastructure and Amazon Bedrock services. AWS provides developers with robust tools for agent orchestration (AWS AgentCore) and rapid integration with enterprise data sources.
Softprom holds AWS MAP (Migration Acceleration Program) partner status, assisting organisations with comprehensive cloud migration and AI service deployment.
Global Market Players
The Forrester report also evaluated other international vendors: C3 AI, Databricks, Dataiku, DataRobot, IBM, Microsoft, Oracle, Palantir, Pegasystems, Salesforce, SAS, ServiceNow, and UiPath.
Softprom’s comprehensive expertise assists enterprise clients in effectively integrating cloud solutions from market leaders (AWS and Google) into their existing IT landscapes.
About Softprom as an Integrator Partner
Softprom is a Value Added IT Distributor and service provider operating across Central and Eastern Europe, the South Caucasus, and Central Asia. Softprom acts as an official integrator partner for AWS (holding AWS MAP Partner status) and Google.
Our specialists provide services in architectural design for cloud AI infrastructure, Proof-of-Concept (PoC) testing, and data pipeline configuration.
Contextual Analysis of AI Platform Trends (FAQ)
Agentic AI refers to an approach where artificial intelligence can independently understand context, execute multi-step algorithms, and complete business workflows without continuous user intervention.
The platform offers access to a broad selection of models, enables corporate application development for users with varying technical skills, and features built-in data processing monitoring.
The decision depends on available data sources, multimodality requirements, and specific business objectives. Softprom experts assist in forming an architectural plan and organising pilot deployments for AWS and Google platforms.
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