Zoom Named #1 Most Trusted Brand in Enterprise Software 2026

Trust has become a defining factor in enterprise technology decisions, and Zoom has just been recognized as the most trusted brand in its category.

As organizations evaluate technology partners not only on innovation but also on security, reliability, transparency, and responsible AI practices, the question of which brands truly earn customer confidence has never been more important. Zoom has now been named the #1 Most Trusted Brand in Enterprise Software in Morning Consult's 2026 Most Trusted Brands report, a distinction based on responses from millions of consumers worldwide.

What was announced

Zoom announced that it has been ranked the #1 Most Trusted Brand in Enterprise Software in Morning Consult's 2026 Most Trusted Brands report. Morning Consult's annual rankings are based on one of the world's largest ongoing brand-tracking initiatives, drawing from more than 80 million survey interviews globally. The 2026 analysis evaluated more than 3,200 brands and measured trust based on consumers' responses to the question: How much do you trust this brand to do what is right?

Zoom ranks as the #1 most trusted brand in enterprise software, a distinction earned with the people who use it every day

Why this matters

For CIOs, CISOs, IT directors, and procurement leaders, brand trust is increasingly tied to measurable criteria: security posture, data handling transparency, reliability of services, and responsible deployment of AI capabilities. As AI becomes embedded in everyday workflows, organizations are placing greater emphasis on these factors when selecting technology partners.

This recognition reflects the confidence customers place in Zoom to quickly go from conversations to completion without compromising the security and control enterprises expect

Technical details

• Ranking: #1 Most Trusted Brand in Enterprise Software
• Source: Morning Consult 2026 Most Trusted Brands report
• Survey scale: more than 80 million interviews globally
• Brands evaluated: more than 3,200
• Trust metric: consumer response to How much do you trust this brand to do what is right
• Focus areas: security, reliability, transparency, responsible AI

Softprom and Zoom

Softprom is the official distributor of Zoom. Our team helps enterprises evaluate, deploy, and scale Zoom's communication and collaboration platform with the security and governance controls that modern organizations require.

This content was prepared as part of the Softprom DistriFlow project — an automated system for monitoring and adapting vendor news. Original source: original article.