How CISOs Can Combat AI-Powered Scams in 2025

The Growing Threat of AI-Powered Scams

AI has significantly enhanced fraudsters’ ability to execute scams at scale. From deepfake phishing attacks to AI-generated fake domains and impersonation fraud, attackers are leveraging cutting-edge tools to deceive employees, customers, and even business partners.

Common AI-Powered Scams Targeting Enterprises

Deepfake Phishing & Voice Impersonation

AI-generated deepfake videos and synthetic voices allow scammers to impersonate CEOs, executives, or trusted individuals. Employees may receive convincing emails or calls requesting urgent fund transfers or sensitive data, making social engineering attacks more effective.

Fake Websites & AI-Generated Phishing Pages

Cybercriminals now use AI to quickly generate fraudulent websites that mimic legitimate brands. These sites often feature realistic branding, official-looking domains, and even chatbots that mimic customer service interactions, deceiving users into entering login credentials or payment details.

AI-Generated Fake News & Reputation Attacks

Malicious actors deploy AI-generated content to spread false narratives about businesses, damaging their reputations. Automated bots amplify these false reports across social media, leading to misinformation crises that CISOs must manage.

Automated Credential Stuffing Attacks

AI enables hackers to automate large-scale credential stuffing attacks, testing stolen usernames and passwords across multiple platforms. This method is highly effective due to password reuse among employees and customers.

How CISOs Can Combat AI-Driven Threats

1. Implement Advanced Digital Risk Protection

To effectively defend against AI-powered scams, CISOs must go beyond traditional security measures and deploy Digital Risk Protection (DRP) solutions like BrandShield. These solutions monitor the web, social media, and the dark web for impersonation attempts, phishing sites, and fraudulent activities.

2. AI-Powered Threat Detection

As cybercriminals leverage AI, organizations must fight fire with fire. Implementing AI-driven cybersecurity tools helps detect anomalies, identify phishing attempts, and flag suspicious behavior in real time.

3. Proactive Brand Protection & Domain Monitoring

Securing brand assets is critical in preventing impersonation attacks. CISOs should: Monitor for fraudulent domains that resemble official company websites. Utilize takedown services to remove malicious sites before they deceive customers. Register variations of their company’s domain to prevent cybersquatting.

4. Employee Cyber Awareness

Training AI-powered scams are often highly deceptive, making continuous security awareness training essential. Employees should be educated on how to: Identify deepfake phishing attempts. Recognize suspicious URLs and email senders. Verify unexpected requests for sensitive information.

5. Real-Time Social Media Monitoring

Cybercriminals use social media to impersonate executives, create fake brand accounts, and spread misinformation. Solutions like BrandShield provide real-time monitoring and takedown services to eliminate fraudulent profiles before they cause harm.

6. Incident Response & Crisis Management

A proactive response plan ensures organizations can quickly address AI-powered scams when they occur. CISOs should establish a fraud detection and mitigation framework, integrating cybersecurity teams, legal advisors, and digital risk protection partners.

Stay Ahead of AI-Driven Cyber Threats

The rise of AI-powered scams presents a serious challenge for businesses, but with the right tools and strategies, CISOs can effectively protect their organizations. By leveraging BrandShield’s advanced threat intelligence, Softprom helps businesses detect, prevent, and eliminate online fraud before it impacts their brand and customers.

Protect Your Business Today

Schedule a free consultation with Softprom to learn how BrandShield can safeguard your organization from AI-powered scams.